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Search results for “place page”
What is next with WeChat marketing for travel brands?
10/10/2018
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10:09:08 AM
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SMEs can choose modular add-on services to suit their specific objectives, including CTA Live, a WeChat-based B2C digital contact center, and an always-on influencer recruitment campaign that notifies you when KOLs are coming to your destination.
Optimizing digital media mix in China – 5 areas demanding deeper introspection
07/09/2018
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7:50:39 AM
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The constant refining of features on high-traffic ecosystems such as Tencent, search-related activity going beyond search engines or the rising popularity of an app such as Douyin, such developments demand a deeper introspection into how creative and media strategy needs to be planned out in China.
Alibaba's ecosystem + Fliggy - how the combo is set to simplify travel buying?
06/19/2018
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9:05:31 AM
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Alibaba garners vital information about its users with the presence of Fliggy, Taobao and Alipay in one user interface, taking friction out of trip planning and buying.
Finland leverages partners’ story-telling for destination marketing in China
03/19/2018
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8:00:55 AM
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The tech-savvy Finland is transforming itself from a traditional travel model to a digital story-telling approach for marketing in China.
5 reasons why travel brands need to take notice of Alibaba’s Fliggy
01/26/2018
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10:34:45 AM
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Alibaba is attempting to craft a unique user profile as an ecosystem. In this context, it isn’t surprising to find more than 70 domestic/foreign airlines opting to establish flagship stores on Fliggy.
WeChat hits New Zealand through migrants, students and tourists
12/08/2017
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10:39:34 AM
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The growth of WeChat in New Zealand has helped the tourism and service sectors offer a trusted and convenient payment method for Chinese visitors as well as an avenue to communicate with them.
Lufthansa counts on NDC XML API to run flagship stores in China
11/27/2017
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11:03:21 AM
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The Lufthansa Group intends to capitalise on the growing reach of Alibaba and other ecosystems. The complexion of digital commerce can change in the next few years in China.
Google is testing vacation rental search in its hotel price-comparison tool
07/21/2017
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5:13:49 PM
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In tests involving about 7,000 property listings in Europe, Google is checking if travelers would like to use it to search and book vacation rentals. Online travel rivals should be on the alert.
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